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About us
Management team
The Snapfish leadership team brings together a wide, deep range of experience in online and offline business strategy and execution.
Helen Vaid General Manager, Snapfish Hewlett-Packard Company
Helen Vaid has spent her career taking various brands into Europe from the U.K. Prior to joining Snapfish, she was sales & marketing director at Tornado Ltd., a streaming media provider. She worked with clients such as NASDAQ, Logica CMG, EMAP, and Reed Elsevier etc. to provide systems and solutions to take their rich content online.
When Servecast Ltd. acquired Tornado, she became a key member of the management team and head of sales for Europe, taking the integrated platform of streaming media publishing to corporations as well as content owners. Prior to Servecast, she successfully launched ShopSmart, the U.K.'s leading shopping comparison engine in Europe. Vaid also set up key retail relationships on a Pan-European level for various brands when working at R. Twinings and Proctor & Gamble, Europe.
Vaid holds a Masters of Business Administration from Manchester Business School and a Bachelor's of Arts in Change Management from the University of Delhi. Her book on creating successful brands was published in 2003 in the United States and the U.K.
Manas Chaliha Director of Engineering, Snapfish Hewlett-Packard Company
Manas Chaliha is one of the founders of Snapfish and currently serves as the director of engineering. He is responsible for leading a team, spread across three continents, to build the highly scalable network of Snapfish sites.
Chaliha's team enables Snapfish to power large retail photo sites for leading retailers and is working on growing the Snapfish global network of sites, which currently extends to 21 countries. In addition to his work in R&D, Chaliha leads the Snapfish Quality Assurance team.
With 14 years of experience working on various software platforms, Chaliha previously worked for the IT management company CA and Shark Multimedia Ltd. on key computer telephony initiatives.
Chaliha holds a Bachelor's degree in Computer Science from Jorhat Engineering College in India.
Mark Plastino Chief Financial Officer (CFO)
Mark Plastino joined the Snapfish team in November 2009 with concurrent finance responsibility for the Retail Photo Publishing and Media divisions. He has held various positions at the parent company, Hewlett-Packard, since 1991.
Prior to his Snapfish role, he served in finance leadership positions for HP Storage, NonStop Computing, Server Software, and Procurve Networking. He was instrumental in driving a major upgrade to HP's financial landscape including international implementation of new warranty reporting and billing systems.
In 2008, Plastino held a leadership role on the HP's Finance and Strategy team where he created the "People Plan," a transformation in the way HP finance attracts, retains and develops talent.
At Snapfish, Plastino taps his finance and accounting experience to build a scalable finance and reporting platform capable of supporting significant growth for Snapfish and her sister divisions. Concurrently, he serves as Board Member for Addison Avenue Federal Credit Union, based in Palo Alto, CA.
Plastino holds an MBA from the University of California Davis, recognized with Top of Graduating Class status. In his spare time, Plastino enjoys mountain biking and spending time in Lake Tahoe with his family.
Jimmie Sato Head of Technical Operations
Jimmie Sato joined Snapfish in June of 2000 and, over the course of his tenure, he has served in a variety of roles and capacities. He was a key contributor to the overall design and implementation of the Snapfish platform including the technical infrastructure and customer-facing Support organization. He currently leads the Snapfish Technical Operations team with a focus to operationalize all technology improvements and enhancements for the worldwide Snapfish platform.
Prior to Snapfish, Sato worked as a technical consultant in various companies and industries, growing and honing his skills and expertise in technology and business settings.
Sato is also a board member for Tomo Systems Group, a consulting firm specializing in advice and support to the web industry.
Chris Klingebiel Head of New Ventures, Snapfish Hewlett-Packard Company
Chris Klingebiel heads the Snapfish team that builds new businesses for Snapfish. Since joining Snapfish in 2003, Klingebiel also spent 4 years heading Partner Solutions and one year leading the Product team.
Klingebiel came to Snapfish with 13 years experience in business development, product management, and professional services. Prior to joining Snapfish he was Director of Product Management for Cataligent, an enterprise project management software start-up. He also spent four years as a Director with Cambridge Management Consulting where he oversaw strategy, e-commerce, and business process re-engineering projects for Fortune 500 companies such as Ford, Apple, Pacific Bell, Wells Fargo, Caterpillar, and Kaiser Permanente.
Klingebiel holds a Bachelor's of Arts in Linguistics from U.C. Berkeley.
Dan Reardon General Manager, Snapfish Asia Pacific & Japan
Dan has been with Snapfish for more than seven years. Currently located in Australia, Dan recently spent three years in Beijing to launch and build Snapfish China. Before that, he ran the CRM marketing for Snapfish.
Reardon has more than 20 years experience in consumer marketing. Prior to Snapfish, he ran the B2C online business at California-based Travelsmith.com (now owned by IAC Interactive Corp). Before that, he lived in Hong Kong for six years managing the consumer product licensing business for China for the Walt Disney Company. He relocated to Hong Kong to establish the office for the magazine, The China Business Review.
Dan holds a Bachelor's Degree in East Asian Studies from Brown University and is a fluent Chinese speaker.
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